Which Products are More Responsive to In-Store Displays: Utilitarian or Hedonic?

In-store displays aim to boost sales of both utilitarian and hedonic products. Noting typical differences in the information processing and purchase behavior evoked by these product types, and building on congruency theory principles, the authors propose that different types of in-store displays (i.e., island, end-of-aisle, or shelf signage) are more appropriate for utilitarian versus hedonic products, and the use of price or product promotions might reinforce these effects. With a database that combines three data sources (scanner, observational, and survey), this article presents an analysis of a market share model at the SKU level. The results confirm that in-store displays have differential effects on sales, depending on their characteristics; congruency between the decision-making process of utilitarian versus hedonic products and the characteristics of in-store display types moderates their effectiveness in terms of SKU sales. Shelf signage strongly increases the sales of utilitarian products, whereas island and end-of-aisle displays increase sales of hedonic product categories more effectively. The use of congruent promotions creates synergistic influences that reinforce these effects. In particular, price promotions improve the impact of shelf signage on utilitarian products, and product promotions strengthen the impacts of island and end-of-aisle displays on hedonic products. These results extend prior research on in-store marketing actions and the nature of utilitarian versus hedonic products, as well as providing recommendations for retailers and manufacturers seeking to optimize their retail space and commercial budgets.     

耕地利用多功能权衡关系测度与分区优化 ——以河南省为例

研究目的:分析河南省耕地利用多功能空间分布特征、多功能权衡关系区域差异,提出分区优化管控措施。研究方法:耦合协调度方法、权衡强度方法。研究结果:(1)河南省各县(区)耕地利用多功能呈现明显的空间异质性,中原城市群生产功能和社会保障功能优势明显,黄淮平原生产—生态功能强;(2)多功能协调度、权衡强度空间差异明显,中原城市群和豫北地区协调程度高、权衡强度低;(3)全省可耕地划分为多功能高协调区、多功能低协调区、单功能主导区、生产—生态协调区、生产—社会保障协调区、生态—社会保障协调区6大区域。研究结论:研究结果与河南省区域发展战略定位相符,揭示河南省耕地利用多功能分布和权衡关系,划分不同类型区并提出优化建议,为河南省农业空间管控提供决策支持。     

Twenty‐eight years of business strategy and the environment research: A bibliometric analysis

The competitive academic climate of all the academic fields, including business strategy, puts great stress to publish. To effectively maneuver the field of business strategy and the environment, all the stakeholders, such as academicians and practitioners, must understand the current position of the theory and practice. A systematic bibliometric analysis of a top tier journal can serve this issue by providing a holistic view of the publications' trends and trajectories. This study analyzes the trend of publication in the Business Strategy and the Environment (BSE) Journal since its inception in 1992 to 2019. The study uses two procedures to analyze the bibliometric data collected from the Scopus database. First, we use different aspects such as citation and publication structure to estimate the evolution of the BSE; second, we use VOS viewer software to visualize the mapping of BSE based on co‐citation, bibliographic coupling (BC), and co‐occurrence (CC). The results show a gradual increase in the citation and publication structure of the BSE. The increase in publications and citations indicates BSE's growing stature as a key academic outlet advancing knowledge in business strategy and environmental sustainability research. This study contributes to the literature by identifying the most influential aspects of the journal, which would help researchers to understand the trends and focus of the BSE.     

旅游产业与农村可持续生计耦合的空间格局及驱动机制——以张家界为例

通过构建乡村旅游与农村可持续生计系统指标体系,运用变异系数和耦合协调度模型对2005—2018年张家界乡村旅游与农村可持续生计的耦合度和协调度进行测算,分析耦合协调度的空间格局,并运用地理探测器方法对其驱动机制进行分析。研究表明:①2005—2018年耦合协调度保持连续上升的趋势;②乡村旅游发展初期呈现东部高西部低的分布格局,中期呈现东南部滞后于西部的分布格局,但最终张家界整个区县达到优质协调;③耦合协调度空间分异的主要影响因素有人均GDP、旅游收入占GDP比重、农业机械化水平和人均财政收入等,且具有明显的时间异质性特征。     

粮食与经济重心迁移路径及空间耦合关系分析*——以湖北省粮食主产县为例

[目的]我国的粮食安全问题一直备受关注,作为粮食安全重要保障的粮食主产区近年来却面临着粮食生产与经济发展协调性、可持续性下降的困扰。文章以湖北省46个粮食主产县为研究区,对其粮食生产与经济发展的耦合协调状况进行研究,以期为地方政府粮食安全政策制定提供参考。[方法]以研究区粮食产量、地区生产总值、行政区划图层为数据源,构建重心模型和空间耦合模型,对粮食主产县2006—2015年间粮食重心和经济重心迁移路径、粮食生产与经济发展耦合协调状况进行分析。[结果](1)研究期间粮食主产县的粮食重心和经济重心整体上皆向西北方向转移,经济重心始终位于粮食重心东南部,经济重心的移动幅度大于粮食重心,但经济重心的移动方向更稳定。研究区北部的粮食生产地位高于南部,南部的经济地位则高于北部,粮食生产的稳定性相对低于经济发展。(2)两重心整体上虽均向西北方向转移,但具体移动方向存在较大差异,两者空间重叠性整体下降,变动一致性减弱,空间耦合性变差。(3)粮食生产与经济发展空间一致性地域分异特征明显,相较于2006年,2015年粮食经济整体协调性进一步减弱,粮食生产与经济发展日趋分散。[结论]建立重心模型和空间耦合模型对粮食生产与经济发展耦合协调状况进行研究是有效可行的,为推动粮食生产与经济发展协调稳步发展决策提供一定的参考。     

叶尔羌河平原绿洲耕地利用转型与粮食产量耦合关系研究

［目的］为了解叶尔羌河平原绿洲耕地利用变化与粮食产量的耦合关系，以此优化粮食生产系统的指导方式，提高叶尔羌河平原绿洲粮食产量，协调叶尔羌河平原绿洲耕地利用转型与粮食产量的耦合关系，并为叶尔羌河平原绿洲的粮食安全保护提供一定的政策启示。［方法］文章运用熵值法，以粮食生产相关的“投入”指标为评价依据，耕地利用强度由地均化肥使用强度、有效灌溉比例、复种指数及地均农业机械化水平等4个指标构成，以及利用1990—2016年叶尔羌河平原绿洲粮食产量，分析其耕地利用转型和粮食产量耦合关系时空变化。［结果］(1)1990—2016年叶尔羌河平原绿洲各县耕地利用强度不断增大，并且区域时空格局差异明显，研究初期东北部地区的耕地利用程度强于西部地区，而2016年呈现出西南—中东部强，东北部弱的态势； 从粮食产量方面来看，叶尔羌河平原绿洲粮食产量整体有所增长，空间分异特征较不明显；(2)耕地利用强度—粮食产量耦合类型时空演化特征明显，高耦合值区增加，低耦合区值逐年减少； 从空间上看，叶尔羌河平原绿洲西部地区耕地利用转型与粮食产量耦合度越来越高。(3)耕地利用转型推动粮食生产格局不断演化，叶尔羌河平原绿洲耕地利用转型与粮食产量耦合度在1990—2016年呈现耦合度逐渐增加的趋势，耕地利用转型对保障区域粮食安全具有重要作用。［结论］叶尔羌河平原绿洲粮食产量随着耕地利用转型的不断深入而不断提高，耕地利用转型对粮食安全具有有利影响。     

Innovation and the circular economy: A systematic literature review

The circular economy emerged as an alternative model to the linear system, which now appears to be reaching its physical limitations. To transition to a circular economy, companies must not only be aware of but also engage in more sustainable practices. For such a transition, companies must rethink and innovate their business models and the ways they propose value to their clients while simultaneously considering environmental and social facets. This systematic literature review sought to map out from the company perspective the key topics interrelated with innovation and the circular economy, describing the internal and external factors to consider in such transition processes. Key lines of research were identified, and suggestions for future research and for facilitating movement toward a circular economy are provided. This work contributes to deepening the literature by identifying the priority areas concerning the circular economy and encouraging future research that meets international standards of excellence.     

基于PSR模型的生态文明建设战略定力指标设计与评价

基于"压力-状态-响应"(PSR)模型构建包括生态保护压力、生态文明建设状态和生态文明建设能力的3个子系统、17个指标的生态文明建设战略定力评价指标体系。运用主成分分析法对我国30个样本城市2017年生态文明建设战略定力及生态文明建设战略定力耦合协调度进行实证评价。依据评价结果,分析了我国主要城市生态文明建设战略定力的地区差异,并提出进一步保持和加强生态文明建设战略定力的对策建议。     

旅游产业与县域经济耦合协调发展研究 ——来自桂林阳朔县的经验证据

旅游业可以带动县域经济的发展,但也要依靠一定程度的经济作为基础支撑,如何协调好两者的均衡发展,关系到旅游产业与县域经济的耦合协调问题。以阳朔县为研究对象,采用协整分析、误差修正模型以及耦合协调度分析的方法对2004年至2018年阳朔县旅游产业和经济的关系和耦合协调性进行研究。结果表明：旅游产业和经济之间存在长期均衡的关系,经济的短期波动受旅游产业的短期波动以及误差修正项的影响；旅游产业和经济在观测期间由轻度失调逐渐转变为良好协调的状态。     

对财务会计中重要性原则的探讨

财务会计原则中的重要性原则是属于西方财务会计的一条重要原则。对于重要性原则的正确认识和运用,能够使财务会计工作中核算费用大大降低,同时使财务会计工作数据信息更加准确,对于财务会计人员来讲是非常有利的一项原则。因此,论文就现如今财务会计性原则中的重要性原则作深入论述。